Your sales team will always need product training, and this is a continual process that requires a long-term strategy. This kind of investment requires resources, time, and of course, money. However, all these things are not enough to ensure a successful product training course. There are a variety of issues such as access, location, and knowledge gaps that decision makers need to consider before launching a product training program.
Organisations also need to consider the mobile and digital world. Sales people are always on the go, and forcing them to sit in a training room everyday will affect their sales targets.
So, how can you create an effective product training program where your learners are able to study on the move?
This is where blended learning comes in. You may already have heard of this learning strategy which is a mixture of classroom learning and online learning. This kind of learning is a great asset to any product training course, and here is why:
Most organisations have an existing classroom training course that comes complete with a variety of teaching materials. This content can be converted to eLearning easily. Not all aspects of your training can be taught online while some can’t be taught in the classroom.
For example: if you need to present a demo, you can make use of the classroom when;
You can use online learning when;
You are also able to put your product training into two segments, one for online training and one for classroom training. Always keep these parameters in mind when designing your training course.
Online Training | Classroom Training |
Learning can be done by yourself. | Group interaction is needed.
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Learners are spread across different locations and experts are not readily available in these locations.
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Trainers and classrooms are readily available. |
Products can be easily explained with simulations and videos.
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Real world practice is necessary for understanding the product. |
Changes on content are frequent.
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Content will never be changed. |
Learners require a safe environment to make mistakes and learn from these mistakes. | Little consequences of failure. |
By strategically blending these elements, you will create an ideal product training solution.
Before you start your blended learning training, you need to make sure that it is planned perfectly. There are a variety of elements you need to consider when creating a blended learning training plan. There are four primary questions you should ask yourself.
These are:
Keep all of this in mind when developing your blended learning training solution.
Synrgise is a world class blended learning and training solution, designed to deliver, monitor, and report on training both online and offline. Synrgise has been built on the foundation of best of breed technologies, ensuring an effective learner management solution that is quick to implement, easy to use, and feature packed.
Taking the entire learner experience into account, we have developed an advanced reporting engine that allows our clients to draw their required reports at the simple click of a button.
The entire system has been designed with the user in mind, making for a learning solution that is empowering, motivating, and successful.
Contact our experts to learn more about how we can help you in your blended learning journey.